To Pay or Not To Pay?

If you are building a website using the Shopify e-commerce platform, you are almost definitely going to experience the Shopify Theme Store, which is home to hundreds of themes (aka templates), catering to a wide range of business needs.

However, it can feel super hard to narrow them all down…especially when trying to keep to a budget! 💸

When planning out a site with a client, the first thing I ask is if they are open to paid themes. This widens my search immensely, however paid themes often have much better features and developer support.

Frequently, my clients will ask if it’s still possible to create a good-looking site just using a free theme, and I tell them ‘yes absolutely’, as it’s how you use the theme that truly counts!

Some important things to note when researching themes for Shopify:

✅ Create a list of all the necessary features for your website, and search them in the store as keywords.

✅ Make the most of those search filters to find themes suited to your catalogue size, industry, and media requirements.

✅ Check the reviews! If a theme has many recent poor reviews, it may not be the best option.

If you need some guidance on your Shopify website build, or would like some help building it, flick me an email…I’d love to chat! 🙋‍♀️